The Healthy Heroes were created to help relate the 5-2-1-Almost None message to children. 5-2-1-Almost None refers to eating Five fruits and vegetables a day, no more than Two hours of screen time each day, at least One hour of exercise each day, and None (or almost zero) sugary drinks and snacks. Each character represents one of these goals. Sasha encourages five fruits and veggies, Zoe represents two hours screen time, Ian wants you to exercise one hour a day, and Orie suggests you drink almost no sugary drinks.

Every other year, the Healthy Heroes issue a challenge to a local elementary school. The challenge is presented to students to log a certain number of miles walked or ran each month. If the school reaches its annual goal, it receives a traverse rock-climbing wall for its gym.